Your Feedback Helps Us Move Forward

It seems like every week Allele Biotech has a blog entry introducing a new product, or some cutting edge research. What is often overlooked is the driving force toward this innovation, and that force is you, the customer. As a company we work to make products that address our customer needs while maintaining competitive pricing.

In order to continue these practices we rely on customer feedback. What differentiates Allele Biotech from other companies is how we react to customer input, we use it to innovate. A great example of this is Allele Mouse Tail Lysis Buffer, a product we created at the request of a customer. This customer wanted an alternative to using phenol, a potentially hazardous chemical. We were able to create our buffer which works efficiently and effectively to lyse DNA safely. Today Mouse Tail Lysis Buffer is one of our top selling reagents, but we still love to hear back from our customers about it. Other examples of customer initiated products are our Cre Lentivirus, and our Protein extraction buffer. The Cre Lentivirus was requested to give the end user a high titer virus stock for applying Cre recombinase to their MEFS. Protein Extraction Buffer was created at the behest of a customer who wanted a low cost, but high quality alternative to B-Per.

So next time you are in lab and realize you need something, or can improve upon a product send us an email. If you are already using something from Allele let us know if the protocol is unclear, or if it’s too long. Tell us if it was an easy product to use, or if it was a tedious process that can be improved upon. We want to know that our products are working for you, and that you are satisfied with your purchase from Allele Biotech. With this back and forth between company and customer we can build the ideal client relationship.

New Product of the Week 070510-071110: Pre-cutted pLICO-RNAi-Reporter, 20 reactions, ABP-HL-SE30020 $599.00

Promotion of the Week 070510-071110: buy Sapphire baculo genomic DNA get insect cells at half price.

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Wednesday, July 14th, 2010 Customer Feedback

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